The New Tiffany Men’s Collection is a Game Changer
This month, after 181 years in business, luxury jeweller Tiffany & Co. introduced its first collection of jewellery and accessories for men.
The chic Tiffany Men’s range, which includes almost 100 pieces, offers everything from fine jewellery to everyday accessories to bar and drinkware.
“In the past, Tiffany’s always had a great foundation of classic men’s jewelry,” says Reed Krakoff, the brand’s chief artistic officer. “This is the first time we’ve had really a comprehensive collection across many different categories and a much broader array of looks and attitudes.”
The jewellery pieces in the Men’s collection are divided into three categories: Tiffany 1837 Makers, more substantial styles with hand-forged details and inspired by the company’s traditional hollowware workshop, Diamond Point, featuring a distinctive textured pattern, and Tiffany T, sleek and architectural rings and cuffs to match the popular women’s T range. Striking and sophisticated, this is luxury jewellery that’s designed to be worn every day.
Also a part of the new men’s collection is an 8-piece capsule created with avant-garde retailer Dover Street Market. Available online and at DSM’s retail locations in November, the limited-run range offers a selection of Tiffany 1837 Makers designs in unique distressed finish. This is Tiffany & Co.’s second collaboration with DSM; in 2015, the brands collaborated on a special “Out of Retirement” collaboration.
Other outstanding introductions from the launch—which are sure to appeal to everyone, and not just men—includes luggage, classic games and decorative objects, and home and tabletop items such as Diamond Point glassware and sterling silver barware.
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And unsurprisingly, the bold proportions and stylish designs of the Tiffany Men’s jewellery pieces make them attractive for many of the brand’s female customers as well, and not only for gifting. “I bought myself two pieces [from the Men’s collection],” says celebrity stylist Karla Welch during the collection’s recent media preview in Los Angeles. “I do love the dog tag, and I actually wear men’s jewelry all the time. Jewelry for me is personal; I love something I can attach myself to a little bit.”
Here’s to little blue boxes under all of our trees this holiday season.